Why invest in Tulum? We tell you the reasons

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One of the most attractive destinations in Mexico is the Riviera Maya, a coastal area of the Mexican Caribbean with paradisiacal landscapes, incredible archaeological and natural areas. All this has provoked an accelerated and constantly increasing economic and real estate growth rate, particularly in a small city: Tulum.

Today on the CreaSoluciones blog we will tell you the most important reasons to invest in real estate in Tulum. Join us to read.

Steadily growing market

Novice investors are probably asking themselves “Why invest in Tulum?”, and even more specifically “Why invest in Tulum real estate?”.

In general, Mexico’s real estate market has seen significant growth, and Tulum is no exception. Its strategic location, its natural attractions and the atmosphere of comfort that surrounds the whole city has turned it into a wide market for investment opportunities, especially in real estate.

On the other hand, the average profitability of real estate has increased, making real estate investment one of the safest and most profitable options. Whether for rent, sale or to build new developments such as subdivisions, residential areas, condominiums, among others.

Strategic Location

Tulum is a small town located on the eastern coast of Quintana Roo, in the Riviera Maya. It is located 64 km from Playa del Carmen, 128 km from Cancun, 260 km from Chetumal, and is surrounded by tourist attractions such as the archaeological ruins of Tulum, Coba, Punta Allen and the Sian Ka’an Biosphere Reserve.

This strategic location has turned Tulum into one of the main cities of the Riviera Maya, being a destination for almost two million tourists every year who come attracted by its pristine beaches, sustainable tourism, protected areas and the variety of entertainment options.

Being a strategic point, where Tulum’s new airport is located, it is a city with a lot of potential for real estate investment, especially in residential or commercial developments to satisfy the immense demand of tourists all year round.

Real estate investment makes money safe from inflation

Investors clearly understand that inflation, i.e., generalized price increases, not only impacts consumers’ purchasing power, but can also result in the loss of money value.

In contrast, by choosing to invest in real estate, you can be assured that real estate does not tend to devalue; rather, it tends to increase in value over time. This increase may be the result of the implementation of improvements to the property or the development of commercial or hotel zones that increase its appreciation.

By investing in Tulum real estate, you can be sure that your investment will continue to increase in value, and that it will give you a return on investment in the medium or long term, and may even exceed the initial amount.

Particularly, Tulum is a city that has experienced record growth in real estate investment since the pandemic. This was due to the number of people looking for quiet places to work from home, with beautiful and relaxing ocean views. Currently, the influx of tourists in Tulum no longer depends on low or high seasons, precisely because of the ease of remote work, which has made the whole year is high season.

Investment opportunities in the real estate market

As we have already mentioned, Tulum is a city in constant growth, with a market that allows access to different options, financing, plans and expectations. An example of this are residential developments such as Aldea Zama, which seeks to satisfy customers in terms of amenities, luxury urban designs, but also in terms of sustainability and environmental care.

Investors can acquire real estate to enter the vacation rental market, digital nomads, commercial premises, services for tourists, or even for resale of properties when their value has increased. In addition, given the interest of foreigners in acquiring real estate in Tulum, it is possible to sell properties in U.S. dollars and have a great economic benefit for the property.

On the other hand, many investors choose to acquire properties in tourist areas, which have a higher value and can be acquired for rentals, condominium developments, subdivisions or residential areas. The real estate market is flexible and the options are unlimited.

Turn to the experts at Crea Soluciones

If you are considering investing in Tulum, come to Crea Soluciones. We are a Mexican company that provides real estate consulting services, real estate repositioning, real estate market research, commercial appraisal services, highest and best use study, among others, that will help you get the most out of your investment.

Ask for more information about our services or mixed use development benefits through the contact form, email us at info@creasoluciones.com.mx or call us at 5552778044. Our advisors will be pleased to assist you.

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    Picture of LIC. MARCELA ESTRADA DIEGO
    LIC. MARCELA ESTRADA DIEGO
    General Manager of CREA Marcela Estrada serves as General Manager of CREA Soluciones en Bienes Raíces, where she and her team successfully plan and direct CREA's operational, commercial and financial strategy. Marcela Estrada has participated in more than 300 real estate consulting projects, mainly mixed-use projects in Mexico, Guatemala and Honduras for investment funds, banks and real estate developers. Over the years, some of her clients have included Thor Urbana, ENGIE Mexico, Cinuk, PGIM Real Estate, Promotora de Hogares, Gigante Grupo Inmobiliario, Coppel, Tiendas Chedraui and numerous real estate developers.